Sorry for the inconvenience.
Search again what you are looking for
Rocco comes from a family of craftsmen, who first worked in carpentry and then built trunks. The industrial revolution, together with the development of the service and transportation sectors, represent a business opportunity that prompts Rocco to move his business to the capital of Lombardy, Milano, in Via Arcivescovado, near the Duomo.
Conceived to reduce the total weight of travellers' luggage, the trunk allows a considerable reduction in transportation fees, guaranteeing solidity and durability over time. This trunk receives numerous awards, both nationally and internationally, and determines Franzi's initial success.
Inspired by the refined products of the more established European competitors, Franzi hires the most experienced French and Austrian craftsmen and imports modern tannery techniques from Germany, thus creating the first Italian luxury leather goods district.
The rapid growth of the business, supported by the success of the famous "Franzi suitcase", leads Felice to open a proper factory, not only for the production of suitcases and trunks, but for all kinds of leather goods.
Felice brings Franzi to serve the Royal Houses of His Majesty Vittorio Emanuele II, His Royal Majesty Prince Umberto, Queen Margherita, the Royal Prince of Naples, His Royal Majesty the Duke of Aosta, the Count of Turin and the Duke of Abruzzi. e onorificenze della Valigeria Franzi
Franzi takes part in several National and International Exhibitions, receiving numerous medals and awards.
In particular, at the Paris Exhibition of 1900, the brand receives a gold and a silver medal, confirming its superiority over other European brands.
Franzi becomes the first manufacturer with an international retail network and opens stores in London and Vienna, on top of the Italian ones.
This allows the brand to become the official supplier not only of the Royal House of Savoy, but also of the Emperor of Austria, the King of Greece and the King of Egypt.
Conceria Monzese becomes one of the first industrial plants in Europe to produce leather tanned with agents of vegetable origin, embracing the cause of sustainability already at the beginning of the 20th century.
Franzi through the brand "Thermax" introduces the first thermos bottles in Italy, also used by Umberto Nobile for his expedition to the North Pole with the airship Norge.
During the 1943 bombings, the Milanese factory in Via Boscovich is razed to the ground by the British Royal Air Force.
De Carli conceives an ingenious modular element that works simultaneously as a shop window and as an interior display, maximizing and rationalizing space.
During the years of Reconstruction, Franzi restarts, not only by opening a new store in Via Manzoni, but also with the inauguration of a new factory, which houses the most modern machinery and the most experienced craftsmen. The volume of business is such that it requires the construction of a dedicated railway yard.
The brand establishes collaborations with the design studio “De Padova”, which uses Franzi leathers to make some of the objects conceived by its designers.
Felice Franzi, carrying the same name as his grandfather, has the brilliant and innovative idea to ask designers to conceive new products for their collection.
The model, which takes the name of "ABS partner", is made with a modern synthetic resin, while the inside lining is made of the finest Franzi leather. The “ABS” is now exhibited at the MoMA in New York and at the Triennale in Milan.
The commercial activity of the Franzi brand gradually declines and the company progressively becomes a third-party manufacturer for the emerging talents of the time, until the closure of the last factory in 1998.
Remaining faithful to the traditional values of craftsmanship and quality, Franzi redefines the concept of "Made in Italy" luxury.
Created with noble materials by expert hands, but at the same time conceived in a functional and modern way, Franzi’s luxury appeals to the most demanding consumers.
Exquisite elegance, innovation and exclusivity give life to Franzi's creations, carefully conceived and manufactured for the needs of women today.
Search again what you are looking for