Margherita Maria Teresa Giovanna di Savoia
was the first Queen of Italy, consort of King
Umberto I di Savoia.
From a young age, Margherita expressed a strong
personality. Her education was marked by in-depth
studies and strong intellectual curiosity, unusual for
aristocratic girls of those times.
Young Margherita with her little brother Tommaso and
their tutors (c. 1860).
It was her refined culture that allowed her to develop a certain intuition for politics, making her capable of winning the
approval of a great variety of people.
1868 - The wedding celebration of Margherita and Umberto in the Turin cathedral of San Giovanni
Queen Margherita of Savoy on horseback at the Villa
Reale in Monza (1854)
Margherita had considerable
influence on political decisions and played
a primary role in governing the
kingdom through the intellectuals who she
gathered at court.
Her particular way of acting politically was supported by an intense social life, through which she created one of
the liveliest aristocratic and intellectual salons of all Europe.
A woman of noble values, Margherita was a Queen
beloved by the people due to her social commitment
and her grace.
In a newly unified Italy, Margherita, thanks to her public
appearances and appeal, played a fundamental role in ensuring that the Royal Family was accepted and loved
by all of Italy, not just the North.
Portrait of Margherita of Savoy (1884)
Inspired by her elegant figure and sophisticated style, poets and journalists developed a true cult, called
“Margheritismo”.
Queen Margherita of Savoy with King Umberto I at Castel Savoia in Gressoney
Margherita with Vittorio Emanuele (1877)
She became a reference both for intellectual circles and for
the people. Various works of arts and public spaces were
named after Margherita, such as Carducci’s ode to “To the
Queen of Italy”, parks, schools, hospitals, the Capanno
Margherita refuge and even the famous pizza
Franzi’s creations of the time stood out amongst
its competitors and were highly appreciated by
the Queen.
It is Margherita herself who appointed Franzi
as the official supplier of the Royal House of Savoia
As a strong, elegant and sophisticated woman, Margherita perfectly represents the spirit
that guided the creation of this iconic Franzi handbag. We have therefore dedicated our
handbag, symbol of Franzi’s rebirth, to her memory.
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